top of page
Audience Tactic captures profile of interests with ads viewed on any website or app. Topic Tactic captures people actively reading specific topics.
Sample dashboards below can be viewed in LookerStudio or full screen by clicking at bottom corner.
Sample of targeting Females 25-54yr old with Parenting interests that is a fabulous tactic to capture moms.
Sample targeting Executive Business profile with variety of interests and specific finance topics.
Capturing an area with Medical Ads includes Active Adult profile and specific health related websites.
Sample of Water Utilities encouraging less watering shows capturing home owners along with environmental and weather topics. Weather triggers may be used to show specific creative when it rains.
Demographic profile data includes Gender and Age to optimize budget towards ideal prospects. Additional demographics include parental status and income level.
Location targeting of people in or recently in targeted areas reported by zip code.
Pace of ads can be optimized with weather triggers and increase ads viewed prior to selected dates.
Geofence of locations captures devices then serves ad when next on internet.
Good starting point what kind of person or topics reading are most relatable.
bottom of page